European Action Network on Reducing Marketing Pressure on Children

The 11th meeting of the WHO European Action Network on Reducing Marketing Pressure on Children took place in Lisbon, 21-22 April 2016. The Network facilitates cooperation and knowledge sharing between European states on reducing marketing of foods high in fat, sugar or salt to children. Meeting participants – including 14 Network member countries – exchanged information on recent experiences with regulatory or voluntary approaches to reducing marketing pressure on children. The meeting also addressed the particularly challenging area of digital marketing and explored new topics, such as the inappropriate promotion of foods for infants and young children and the role of human rights in protecting children.